SWCA Social Media Internship Website

SWCA Social Media Internship Website


  • Maker: Monique Cole & Sabrina Louissaint
  • Genre: Website, Professional Development, Internship
  • Level: Graduate
  • Program: Composition, Rhetoric, and Digital Media
  • Course: WRIT 5340: Multimodality & Digital Media
  • Instructor: Dr. Eric Mason
  • Semester Created: Winter 2021

Description:

Welcome to the official Southeastern Writing Center Association (SWCA) Social Media Internship website! The website was created as a project for the WRIT 5340 – Studies in Multimodality and Digital Media, a course in NSU the Composition, Rhetoric, and Digital Media M.A. program, by the 2020 SWCA Social Media Interns. The project, which creates a “professional” new media text for public or academic consumption, was aimed to showcase the work they have done with creating a social media presence for SWCA and create a learning resource for SWCA to utilize when training their incoming intern(s). By bringing together different materials, resources, and recommendations, this  website demonstrates how to sustain a social media presence for SWCA. Future interns can use the website as a learning resource when navigating the internship.

Website:

swcasocialmediainternship.wordpress.com

SWCA Social Media Internship Website

Reflection:

This project brought together all the work we have put in the last year. We started interning for SWCA in the summer of 2020. It was a great experience for us to hone our social media skills. Before starting a social media campaign for SWCA, we sat down and assessed our goals. SWCA had no real social media pretense. Facebook had a following but there were no recent posts and Twitter was discontinued. With the website launch, new logo, and a streamlined mission, we put together all new platforms (excluding Facebook) and went to work. It was a fun and rewarding experience. With starting everything, mostly from scratch, we were able to create a cohesive social media presence across the southeastern region.

We increased our following, developed new content weekly, and more importantly, brought together writing centers through the use of sharing information and events. Screenshots from the different platforms can be seen below. As we got ready to transition to a new social media intern, we thought it would be great to create a helpful guide and portfolio of our experience. We wanted to make sure the new intern would feel prepared to carry on the work we did. The website was the most accessible idea to work with.  We already had a Google Drive account, but laying everything out in a clearer way would make it easier to navigate all the materials and items we created. We each had varying experiences with creating websites, but ultimately put our expertise together and worked through WordPress, even with the sites’ limitations. Figuring out what tabs to include was fairly easy. Finding a template for our site took a bit of time but we managed to find something clean. It was great that a lot of our documents were in the drafting stages so this project gave us the opportunity to refine and finalize our work.

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