The Culture Remix Manifesto

The Culture Remix Manifesto


  • Maker: Santiago Diaz Finochietto
  • Genre: Manifesto
  • Level: Graduate
  • Program: Composition, Rhetoric, and Digital Media
  • Course: WRIT 5340: Studies in Multimodality and Digital Media 
  • Instructor: Dr. Eric Mason
  • Semester Created: Fall 2024

Description

“The Culture Remix” emphasizes how culture has evolved collectively by reimagining old concepts. The project investigates how remixing connects, challenges, and amplifies voices, motivated by the idea that every creation, from memes to classic movies, carries its history. It engages audiences with the transformative power of creative expression by reshaping narratives through the use of mixed media, which combines visual and thematic elements.

Reflection

The project is based on Lessig’s remix culture and Jenkins’ participatory culture theory, which highlights the transformative and communal nature of media. The project amplifies marginalized voices and questions cultural ownership through remixing.

Iterative design made it easier to strike a balance between audience participation and creative innovation. Revisions enhanced the narrative flow and visual impact, while early drafts lacked coherence. This piece is a prime example of how remixing can question conventions, encourage discussion, and spark cross-cultural bonds.

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