Project 4-Multi-Page Document – 5800


  • Maker: Lanisia Butler
  • Genre: Editing
  • Level: Graduate
  • Program: Composition, Rhetoric, and Digital Media
  • Course: WRIT 5800: Editing, Layout, and Design
  • Instructor: Dr. Eric Mason
  • Semester Created: Winter 2024

Description

Collaborating with Danielle Case on creating a CRDM (Communication, Rhetoric, and Digital Media) brochure was a dynamic and collaborative experience that yielded a comprehensive and engaging promotional tool for our program. Working alongside Danielle Case was instrumental in the success of this project. Our collaborative efforts allowed us to leverage diverse perspectives and skills, ensuring a well-rounded and cohesive brochure that effectively communicated the essence of our CRDM program. Together, we conceptualized the idea of creating a brochure that provided essential information about the CRDM program, showcased student testimonials, and highlighted past program activities. This approach aimed to convey the program’s impact and community spirit to prospective students. The brochure featured compelling testimonials from current students, offering authentic insights into their experiences within the CRDM program. We carefully selected and curated these testimonials to resonate with the target audience and highlight the program’s strengths. To enhance visual appeal and storytelling, we incorporated pictures from past CRDM activities. These images served as visual evidence of the program’s vibrant academic and social atmosphere, reinforcing the brochure’s messaging.

Reflection

Reflecting on the collaborative process of creating the CRDM brochure with Danielle Case has been an enriching experience that has deepened my appreciation for teamwork, creativity, and effective communication. Working with Danielle was a highlight of this project. Our collaborative synergy allowed us to leverage each other’s strengths and perspectives. We communicated openly, exchanged ideas, and made collective decisions that contributed to the success of the brochure. From the outset, we shared a clear vision for the brochure. We aimed to create a compelling piece that not only informed but also inspired prospective students about the CRDM program. Our brainstorming sessions and discussions helped refine this vision into a concrete plan of action. Curating the content, including student testimonials, program information, and visual elements, was a meticulous process. We paid close attention to detail, ensuring that the content resonated with our audience and effectively highlighted the program’s strengths and unique offerings. The design and layout of the brochure were critical in conveying professionalism and visual appeal. We collaborated on selecting the right color schemes, fonts, and imagery to create a cohesive and engaging visual narrative. Attention to design details enhanced the overall impact of the brochure.

Source

 Dunham, Steve. Editor’s Companion. Writer’s Digest Books, 2015. 

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